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AFTER UNPRECEDENTED YEAR, NJ PUBLIC CHARTER SCHOOLS LAUNCH NEW AD CAMPAIGN

 TO MARK END OF SCHOOL YEAR & THANK COMMUNITIES STATEWIDE

 

With Instruction Transformed by COVID-19 Crisis, NJ Teachers Have Been on the Frontlines, Supporting Students at Home and in the Classroom

 

NEW JERSEY – As an unprecedented school year transformed by the COVID-19 pandemic comes to a close, the New Jersey Public Charter Schools Association (NJPCSA) is launching a new campaign to thank teachers, parents, and communities statewide for their heroic work. A new ad entitled “Class Dismissed” has launched to thank teachers, school staff, students and parents for going above and beyond to meet the historic challenges of this moment. 

“Class Dismissed” features school leaders, teachers, students and parents from public charter schools across the state, including Queen City Academy Charter School and Cresthaven Academy Charter School in Plainfield, Foundation Academies in Trenton, and Hoboken Dual Language Charter School in Hoboken. 

When the pandemic struck, public schools of all types statewide had to reinvent themselves, and public charter schools distinguished themselves through innovation and collaboration with their school communities. From closing the digital divide, to the invention of virtual community events, to going door-to-door to drop off class materials, to delivering individualized learning as well as social services, public charter schools successfully adapted to deliver high-quality education even while remote.

The spirit of the ad is captured by Danielle West-Augustin, Chief Academic Officer and Director of Queen City Academy Charter School, who says in the video, “Reimagining education has always been what New Jersey public charter schools do best.”

“The message of this new campaign, which marks the end of a challenging school year, is very simple: thank you teachers, families, and communities everywhere. No matter the type of school our children attend, we all have to come together in these challenging times. We want to thank everyone –  teachers, school staff, elected officials, families, and everyone who overcame so many obstacles to deliver for New Jersey’s children,” said Harry Lee, President of the New Jersey Public Charter Schools Association. “I am so proud of how our school communities stepped up and innovated like never before to ensure our students got the classroom rigor they deserved. This past school year has once again demonstrated what we have always known to be true: there’s nothing our children can’t achieve when we work together.”  

Watch “Class Dismissed” here.

Script for “Class Dismissed”

PARENT

The school year is finally ending!

TEACHER 1

And what a year it’s been.

PRINCIPAL

Reimagining education has always been what New Jersey public charter schools do best.

TEACHER 2

And we’re not done innovating.

PARENT

Thanks to our teachers for stepping up when it mattered most.

TEACHER 1

Thank you to our parents. It’s been a team effort.

PARENT:

And thank you to our communities for supporting our public charter schools.

STUDENT

Thank you!

TEACHER 1

Thank you.

PARENT

Thank you.

STUDENTS

THANK YOU!

PRINCIPAL

Thank you. And class dismissed!

About New Jersey Public Charter Schools Association

In the face of adversity brought on by the pandemic, NJPCSA remained unwavering in the commitment to provide a quality education for all students and provided numerous resources to make schooling during COVID-19 as stress-free as possible. Today, NJPCSA represents and advocates for New Jersey’s 87 public charter schools and their 57,200 students.

To learn more about NJPCSA’s mission and resources, please visit www.njcharters.org.

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