Social media is already an internet giant and it is only getting bigger than ever. According to statistics, an average internet user spends 2.5 hours scrolling on social media platforms daily. These stats are shared by more than 3.5 billion people all over the world. There are many purposes these billions of people are active in, from casual to professional. Among the professional reasons, getting viral and marketinģ are on the top. Social media marketing is on the rise and many are getting famous through different online platforms. Instagram has turned out to be a globally favorite platform for both purposes.
To succeed in such purposes, you need engagement which comes from having a good amount of followers. Here is a guide that will help you get more Instagram followers to make your Instagram account successful.
- Improve Presentation
The first impression is the last. This saying has been proven right over and over again and stands true here as well. Your Instagram account's presentation is the first thing a visitor sees and it should be attractive. It starts with having a proper display picture. If you are an individual, you should have a real image of yourself as the DP. If you represent a business, your brand's logo should do the job. Other than that, you should work on your bio, username, and Instagram handle. The stories and highlight tabs on the account to work as decoratives. These will help make your account look more professional thus increasing the chances of more people following you.
- Utilize The Available Features
Instagram is loaded with features that you should not miss out on. These features not only improve your overall visuals but work in boosting engagement and hence drawing new visitors. Instagram Stories and Reels are the two biggest such features. Through Stories, you can also ask for suggestions or hype up a future project through stickers. Reels let you create short clips that are easy to consume and hence are becoming increasingly popular. Highlights are another useful feature that is basically a permanent version of Stories. You can use them to tell what your account is all about as they are on the front page of the profile.
- Use Instagram Ads
Instagram ads nearly guarantee you more number of followers than ever. Ads boost your reach and online presence by taking your posts to different users of your preference. By setting a target audience, you can reach the type of people that you feel will connect with what you offer. There are many types of ads to pick from like carousels and slideshows.
Influencer Marketing is another approach to advertising that has shown incredible results for so many.
For Instagram marketing, you need content and you need it regularly. It also needs to be original and creative. Instagram trends can help you keep up with such ideas for content in the long run.
To gain more exposure and thus more followers, you can and should incorporate hashtags in your posts. Hashtags are keywords that associate with the content of a post. Whenever someone clicks on a tag, all posts related to it show up for them. If you don't use too popular tags, new people will be made aware of your existence through the tags included in your posts.
- Interact With Your Audience
For getting new followers, you first have to make sure your existing ones are happy with you. Even if you are having a stable growth, customer retention is a must. It can also help you get more followers through word of mouth and suggestions. Customer retention can be achieved through customer satisfaction. Interacting with them and giving them special treatment can do the trick. For interaction, you can use your comment section or inbox for direct communication. You can also hold live sessions for a more immersive experience. For feedback and suggestions, you can create polls. For promoting brand loyalty, you can host giveaways and contests. You can encourage the audience to perform tasks like tagging their friends in such contests which could bring you more followers.
- Buy Instagram Followers
If none of the strategies give you the results of your desires, there is still a last resort left. Limiting it to just a last resort might be harsh, however. Nonetheless, buying Instagram followers is the easiest and fastest way of achieving your goals. There are many reliable websites that sell Instagram followers at reasonable prices and through legal, ethical means.