The Tide pod challenge

Tide pods
  1. It started as a spoof and then went viral in one of the most baffling social media trends of 2017: teens posting memes and videos of themselves pretending to gorge on laundry detergent pods by stuffing them in their mouths and chewing them up. Tide Pods have been a concern for consumer protection groups since their release in 2012, and for good reason: most of the reported cases of ingestion have involved young kids or older adults with dementia mistaking the colorful plastic-coated packets for something edible.